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AD URL Tracking // With custom tag parameters // Remarketing List

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello Team,


I am using google adwords with remarketing tag. 


In Remarketing I am passing custom parameter as order_id so it shows like this - 


<script type="text/javascript">
var google_tag_params = {
  order_id: ' ',
  gender: ' '


In Remarketing list I have a rule which says that every time when customer do add to cart create a list. So I am retargeting to this list. 


Now in ad creation while creating my ad, I want to track my order_id. 


So the objective is in Custom URL parameter (Tracking URL) how to pass order_id so I get to know which order is clicked. 




1 Expert replyverified_user

AD URL Tracking // With custom tag parameters // Remarketing List

Community Manager
# 2
Community Manager

Hi Ankur, thanks for reaching out to the AdWords Community. We apologize for our delay in responding to your question. If you're still encountering an issue, please let us know. We'd be more than happy to look into this right away. Thanks again for your patience, we look forward to hearing back.