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keywords for video

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# 1
Visitor ✭ ✭ ✭

Just a quick question Smiley Happy My question is how keywords work for ads that are shown on youtube. I mean is there a connection if I choose youtube search ads and keywords? So if I dont use keywords is there a chance for my ad to show in youtube search? Many thanks!!! Smiley Happy)

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Accepted by topic author Krustiu B
March

keywords for video

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# 2
Top Contributor

Hi @Krustiu B

The keywords will be used to target your ad in search and on the display network. 

If you don;t use keywords, your ad can still appear in Youtube search, but you'll have to be using another targeting method like a remarketing list or an audience/interest list.