AdWords
1.9K members online now
1.9K members online now
Boost and manage your AdWords for Video (YouTube ads) performance
Guide Me
star_border
Reply

Youtube video planning

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

Is there a tool for Adwords Video campaign planning? I've never run this type of campaign. I use keyword and display planners for the other types. Could anyone suggest tips on planning a campaign so that I can make a fairly accurate plan?

 

Thanks

Re: Youtube video planning

Follower ✭ ☆ ☆
# 2
Follower ✭ ☆ ☆
And would it be possible to make the campaign CPC? It seems that cost-per-view is the formula here.

Re: Youtube video planning

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
No. I think there are no specific video planing tool. You can use the Keyword tool and display planner to promote your videos.

Re: Youtube video planning

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
You may know that there are 2 types of Video advertising. One is In-Stream and other is In-Display. In-display ads works like CPC bidding as when someone click on the thumbnail you will be charged. But on in-stream if someone plays 30 secs or finished watching the video then only you will be charged.