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Youtube Video Auto Play & Remarketing

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello !

 

First, Sorry for my Bad English.

 

Let's say I've embedded my one of Video on my blog with Auto-play function. My YouTube video will be automatically played , when someone visited that specific page on my blog.

 

Now , I wanna create YouTube Re-targeting ad for that video. Will Adwords count Embedded Auto-play video views too?

 

Thanks Smiley Wink Heart

 

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by CassieH (Community Manager)
April 2016

Re: Youtube Video Auto Play & Remarketing

Community Manager
# 7
Community Manager

Thank you all for your patience! Our product specialist just got back to me with the answer:

 

Auto-plays are not eligible for remarketing lists because they do not increment the view count.

 

For video remarketing we use video views to target users and that means we need the view count to increment. Video views (incrementing the public view count) do not happen on auto-plays because the user did not choose to watch the video. This is similar to how non-skippable in-stream ads or bumper ads do not increment the view count or get users added to the remarketing list. Because autoplay doesn't increment the view count, there isn't a view; therefore, it can't be used for remarketing for users who "viewed" the video.

 

Let me know if you have additional questions,
Cassie

View solution in original post

Re: Youtube Video Auto Play & Remarketing

Community Manager
# 2
Community Manager

Hi Sutharsan,

 

Thanks for posting to the Community! This is a great question--I'm checking with one of our TrueView experts and will post back here when I have a confirmed answer.

 

Cassie

 

 

Re: Youtube Video Auto Play & Remarketing

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks !

Waiting for reply Smiley Happy

Re: Youtube Video Auto Play & Remarketing

Community Manager
# 4
Community Manager
Thanks for your patience! I'm still waiting to hear back, but want to make sure I can give you the correct answer. I'll keep you posted!

Cassie

Re: Youtube Video Auto Play & Remarketing

Top Contributor Alumni
# 5
Top Contributor Alumni
That is a good question and I would like to see the answer as well.

Re: Youtube Video Auto Play & Remarketing

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Hi,

I am also curious about the answer, but basically, it should be count. If you go to your youtube channel analytics there is playback location section, which shows "Embedded in external websites and apps". Prior to June 1, 2015, this excludes embedding phone or tablet apps.

Hope this may help

Cheers
Marked as Best Answer.
Solution
Accepted by CassieH (Community Manager)
April 2016

Re: Youtube Video Auto Play & Remarketing

Community Manager
# 7
Community Manager

Thank you all for your patience! Our product specialist just got back to me with the answer:

 

Auto-plays are not eligible for remarketing lists because they do not increment the view count.

 

For video remarketing we use video views to target users and that means we need the view count to increment. Video views (incrementing the public view count) do not happen on auto-plays because the user did not choose to watch the video. This is similar to how non-skippable in-stream ads or bumper ads do not increment the view count or get users added to the remarketing list. Because autoplay doesn't increment the view count, there isn't a view; therefore, it can't be used for remarketing for users who "viewed" the video.

 

Let me know if you have additional questions,
Cassie