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Why are video views lower on YouTube vs views on AdWords?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

Since I see 1000 views on my ad reports I do not see those view numbers on my video? Why could that be?

Re: Why are video views lower on YouTube vs views on AdWords?

Community Manager
# 2
Community Manager
Hi Sedona,

Thank you for your question.

I think Leondrofrom answered this in another thread. To quote him:

"The views you see on Adwords interface are not the same thing as the video view.

Those views inside Adwords are views for your ADs in particular, not the videos on your channel.

Google doesn't tell exactly how Views on Videos are calculated, and the first 300 views of the videos are calculated slightly different from 301+ views. We know that the video views increases when using Video Ads, but I don't know if this is entirely due the Ad, or actually people that went to your video page."

https://www.en.advertisercommunity.com/t5/AdWords-for-Video/Why-are-video-views-lower-on-YouTube-vs-...

Does this answer your question? If not let me know and I shall assist further.

Best,

Shannon

Re: Why are video views lower on YouTube vs views on AdWords?

Follower ✭ ✭ ✭
# 3
Follower ✭ ✭ ✭
Hope your Adwords and Youtube channel is linked.
By view numbers on your video i believe you are mentioning about data from YouTube analytics(Or simply the numbers you see in your video). In most cases there is a delay in YouTube analytics reporting. Wait for at least 24 hours to get the actual data.