AdWords
1.5K members online now
1.5K members online now
Boost and manage your AdWords for Video (YouTube ads) performance
Guide Me
star_border
Reply

Is keyword targeting broken?

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

I tried with keyword and when I checked the placement, some of the videos were completely irrelevant, is this something common with keyword targeting?

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Richard L
February 2017

Is keyword targeting broken?

Top Contributor
# 4
Top Contributor

You need to exclude the placement, which is irrelevant.

The keywords creates the theme, it can be very broad. I would suggest you to target the managed placement Youtube channel to reach the right audience based your business TG.

 

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Is keyword targeting broken?

Top Contributor
# 2
Top Contributor

Hi Richards,

 

What campaign type are you referring.

 

Is this Google display campaign or Google Video campaign?

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Is keyword targeting broken?

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆

This is for video campaign (in-stream)

Marked as Best Answer.
Solution
Accepted by topic author Richard L
February 2017

Is keyword targeting broken?

Top Contributor
# 4
Top Contributor

You need to exclude the placement, which is irrelevant.

The keywords creates the theme, it can be very broad. I would suggest you to target the managed placement Youtube channel to reach the right audience based your business TG.

 

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’