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Can I promote My Youtube Video Through Adwords

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi Everyone,

Is it advisable to promote youtube video on Google Adwords.

These videos are related to facebook and Instagram followers, gist, gossips, pix etc.

Kindly let me know, i can promote it on Google Adwords.

Thanks....

Sophia

Re: Can I promote My Youtube Video Through Adwords

Top Contributor Alumni
# 2
Top Contributor Alumni

Hi Sophia,

 

Of couse you can promote your Youtube videos on AdWords. The possibilities to use different products for video promoting varies by country, but as I understand you're from the US, so it's definitely possible for you. 

 

You can find step-by-step guide of creating your video campaign in AdWords here. Please keep in mind it's more than advisable having Youtube account linked to AdWords account so that you could see more statistics on how your campaigns are doing. 

 

Hope this helps.

 

Milda Prušinskaitė

Re: Can I promote My Youtube Video Through Adwords

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Hello Sophia,

 

https://support.google.com/adwordspolicy/answer/2679940?hl=en

 

"YouTube age-restricted videos cannot be promoted in TrueView ads."

 

I don't think it is your case so it should be ok to promote such videos.

Re: Can I promote My Youtube Video Through Adwords

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Thanks to you all for time and contributions.

I will try it out soon.. Once the videos are ready.

Has anyone tried it out and what was the conversion?

Any experience...?

Re: Can I promote My Youtube Video Through Adwords

Collaborator ✭ ✭ ✭
# 5
Collaborator ✭ ✭ ✭

The conversion rate is low and reporting of conversions can be done only if you have the adwords conversion code , it does not work for imported analytics goals.

Re: Can I promote My Youtube Video Through Adwords

Top Contributor Alumni
# 6
Top Contributor Alumni
Sophia, please keep in mind that AdWords for video usually have significantly lower conversion rates. However, this form of advertising is frequently used for branding purposes, not for sales (unless, of course, you have shopping videos). It's a great way to attract viewers to notice your video or Youtube channel but don't expect lots of straight forward conversions Smiley Happy

Re: Can I promote My Youtube Video Through Adwords

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
Hey Sophia,
I am doing it. I had a few conversions. Strangely, this worked for me better than adwords.

Re: Can I promote My Youtube Video Through Adwords

Visitor ✭ ✭ ✭
# 8
Visitor ✭ ✭ ✭
Hi Elefteria,
What method are you using that works better than Adwords.

Re: Can I promote My Youtube Video Through Adwords

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
Sophia,

One important thing you should note -- YouTube may terminate your account if you promote an external URL -- you should ensure that your promotion does not encourage users to leave YouTube to go to another website. See here:

https://support.google.com/youtube/answer/2801973?hl=en

Note this text:

"If the main purpose of your content is to drive people off of YouTube and onto another site, it will likely violate our spam policies."

Many YouTube advertisers (including us) have had their channels terminated for violating this.