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Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Collaborator ✭ ✭ ✭
# 1
Collaborator ✭ ✭ ✭

Hello,

 

If I have a 60 second video on youtube  and I use it with the Ad Gallery to create an Ad "In-Stream" non skippable format , bidding on CPC and using as targeting only gender +Age to obtain a broad target .

I see that the ad is serving but I do not know in what way.

 

Now a few questions :

 

1) Will the video be cropped when it runs as an Ad ? I have seen that for this format "In-Stream non skippable", I should be using 15 or 20 second fixed duration videos , but the system has let me also save the Ad if the video duration is 60 seconds.

I see 3 scenarios here , please answer only if you know for sure how this Ad format works :

 

a) The video will be shown to users only the first 20 seconds and they will be non-skippable, and my video will be cropped. Basically this is bad because the users will miss the other 40 seconds from the video.

 

b) The Video Ad will be shown to users for the first 20 seconds without a "Skip" button, then for the remaining 40 seconds a Skip button will appear over the video ad and they can skip it. This would be good because the users can see my entire video .

 

c) It will only run "Post-Roll" because the duration is too long and the user has the option to see my entire 60 second video .

 

---------------------------

What is the role of the play button for this ad format ?

How exactly do users interract with this Ad ? I see a scenario :

 

a) They initiate a certain video from a GDN website

b) Instead of that video they see a static image with a Play button and they have a choice to play my video Ad.

c) If they hit play I get charged CPC and my video Ad runs without a "Skip" button for at least 20 seconds

 

If I am right about step b) , what image is used with the Play button ?

 

---------------------------------

If the video is initiated by the user via a "Click" will that view be added to the youtube views count for that video ?

2 Expert replyverified_user

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

ANP Community Manager
Community Manager
# 2
ANP Community Manager
Community Manager
Hi Adrian,

Let me get a definitive answer and get back to you.

ANP

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Thank you, I already started to run the 60 seconds video as a "In-Stream Ad" , I should have some statistics in a few days. 

Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
September 2015

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

ANP Community Manager
Community Manager
# 4
ANP Community Manager
Community Manager
 
With regard to your question about cropping, while AdWords does not check the video length (which is why you were able to upload a 60s long video) standard In-Stream (aka non-skippable In-Stream) allows 15s videos only. Because your video is longer than 15s it won't be eligible to show in a non-skippable format.
 
Hope that helps,
 
ANP
 

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Collaborator ✭ ✭ ✭
# 5
Collaborator ✭ ✭ ✭

Your specialist is wrong about the fact that this Ad should not run because of the video Length and selecting your own answer by default as a solution without my approval is unjustified and very very wrong from so many points of view.

 

Here are statistics that contradict your specialist from one of my other campaigns running such an Ad which is 21 seconds long, while you write that only 15 seconds video should run as In-Stream .This In-Stream video Ad created with the Ad Gallery already got 812 clicks so ...

What is your opinion now ?

 

21-second-In-Stream-Video-Ad.png

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Top Contributor
# 6
Top Contributor

are the ads running in europe?

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

[ Edited ]
Collaborator ✭ ✭ ✭
# 7
Collaborator ✭ ✭ ✭

Yes , europe , romania.

Also my post contained many questions not just about cropping.

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Participant ✭ ✭ ✭
# 8
Participant ✭ ✭ ✭
Hi

I´ve seen the same thing as Adrian, i.e. videos longer than 15 sec being used as non-skippable Instream ads.

Also, I wonder about how costs are actually incremented. Does the viewer actuallt has to see the whole video (or at least 15 sec)?
What happens if they close the browser or start another video after 7 sec for example?

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
Was this ever resolved Adrian. Curious about answer...

Re: Ad Gallery - 20 seconds Non-Skippable In-Stream video Ad questions

Visitor ✭ ✭ ✭
# 10
Visitor ✭ ✭ ✭
Hi Adrian,

Quick question: for placement, did you just choose https://www.youtube.com
I am having difficulties with the placements. I want mt ad to show up only in Kuwait.