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About remarketing for video

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K B
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# 1
K B
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So I run a video in stream ad campaign that leads to a web shop.My idea is to set a remarketing list for that campaign.Im wondering if I do that list what ad my pontential customers will see if I set a web page with a code in it?I mean since there is no other type of ads auch as image,rech media.... etc ,what type of ad will my customers will see when they browse wedsites and videos on youtube.Logic tells me that that will see my video ad but I'm not sure and ask the specialists... Many thanks in advance!:-)

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Accepted by MosheTLV (Top Contributor)
January 2017

About remarketing for video

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# 2
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@K B

 

If you link your Adwords account with your YouTube channel, you've got some nice options.  People that watch your videos will be added to a list.  Putting remarketing code on your website will also build a list. These lists are interchangeable. You can serve video ads on YouTube to your website remarketing list.  You can serve banner ads, text ads, etc. to people who have watched your video on various websites in the Google Display Network which includes YouTube.

The type of ads your visitors/viewers will see is all relative to the ads you create for your remarketing campaign.

You can see all of the ad types and a chart that shows which type of campaigns they are eligible to run in here:
https://support.google.com/adwords/answer/1722124?hl=en