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when user search for just the word "bike" in exact

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

when user search for just  the word "bike" in exact

 

and in my campaign i have ad that in the keyword of this ad i add the word bike in exact

 

and than the user click on my ad

 

 

 

how i make that the URL coming to my site ( the Referer)

have the word bike

1 Expert replyverified_user

Re: when user search for just the word "bike" in exact

Community Manager
# 2
Community Manager
Hi there,

Sounds like you want to set up dynamic keyword insertion.

This article (https://support.google.com/adwords/answer/2454041) walks you through the implementation. Click to expand the portion about Display URLs.

Re: when user search for just the word "bike" in exact

Top Contributor
# 3
Top Contributor
Hi Guy A,

You're looking for Value Track parameters. That will place the keyword that triggered your ad in the URL. Something like this:

www.example.com?keyword={keyword}

In this example, {keyword} would be replaced by "bike".

This will not be in the referer data. Instead it will be the query strong of the request. There is no way to get what the user actually searched for from the referer data. It is no longer provided.

Best of Luck!

Pete
petebardo -- Deadhead doing AdWords