2.1K members online now
2.1K members online now
Use AdWords conversion tracking and reporting to measure your results. Have a question about Google Analytics? Post it here, on the Google Analytics Community!
Guide Me

landing page evaulation

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All,


I had a confusion in mind. Say for example i have 4 campaigns each targeting for the same country and rest components ad groups,ads and keywords are same for 4 campaign. Now how the search query will trigger ads and for which campaign.

example:- If the keyword is "blue jeans" then which ad would trigger for the campaign 1,2,3, or 4. Might be it will show the ad of campaign having similar keyword but good average position. and the quality score is also different for same keyword.In campaign one the qs is 7 and in campaign 3 it is 10.


Please suggest.




1 Expert replyverified_user

Re: landing page evaulation

Top Contributor
# 2
Top Contributor
Hi Deepti T,

It is a mistake to use the same keywords in more than one AdGroup, much less in more than one campaign, all targeting the same geographic area. Only one ad from your account can show, so the campaign/adGroup/keyword with the highest AdRank will always get the impression. AdRAnk = QS * Max CPC bid.

Get rid of the low QS keywords, keep only the highest QS keyword.

Best of Luck!

petebardo -- Deadhead doing AdWords