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how to add conversion tracking in magento?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi

 

Could anyone guide me how to add the conversion tracking on a magento website please?

 

Step by Step Smiley Happy

1 Expert replyverified_user
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Marked as Best Answer.
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Accepted by topic author Ziyad M
December 2015

Re: how to add conversion tracking in magento?

Top Contributor
# 3
Top Contributor
Hi Ziyad,

Here's some clues for you.

If you want to track visits to certain pages as conversions (for example a thank you for contacting us page), then use Google Analytics - the code can be placed here:
System > General > Design > HTML Head > Miscellaneous Scripts

Then create a goal in Google Analytics and import it into AdWords.

An alternative way is to go into System > Magneto Connect and install this:
http://www.magentocommerce.com/magento-connect/google-tag-manager.html

For sales checkouts, see if this page exists:
...checkout/success

If it does, find it via FTP and add the AdWords conversion code to it.

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Re: how to add conversion tracking in magento?

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hey Ziyad, how are things?

Although this is Adwords related, we're talking about a 3rd party tool. In that case, you should have better luck trying to reach Magento support for that.

Usually those platforms provide a specific field for you just to input your code there, and they take care of the rest.

There's a Magento community under Stack Exchange that you may check out:
http://magento.stackexchange.com/questions/34042/google-adwords-conversion-tracking

Hope this helps.

Leandro Martinez | Basta1Click

Marked as Best Answer.
Solution
Accepted by topic author Ziyad M
December 2015

Re: how to add conversion tracking in magento?

Top Contributor
# 3
Top Contributor
Hi Ziyad,

Here's some clues for you.

If you want to track visits to certain pages as conversions (for example a thank you for contacting us page), then use Google Analytics - the code can be placed here:
System > General > Design > HTML Head > Miscellaneous Scripts

Then create a goal in Google Analytics and import it into AdWords.

An alternative way is to go into System > Magneto Connect and install this:
http://www.magentocommerce.com/magento-connect/google-tag-manager.html

For sales checkouts, see if this page exists:
...checkout/success

If it does, find it via FTP and add the AdWords conversion code to it.

Re: how to add conversion tracking in magento?

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks a lot. I've already come across this link, but I found it requires more technical background, which was a bit challenging for me.

Re: how to add conversion tracking in magento?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Thanks a lot RobSkelton