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conversion - goal - bid strategy

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have goal A and B. two different pages in my web.

 

I set up a champion and set bid strategy to charge by conversion.

 

Traffic from this champion may trigger goal A and B. and charge me double money.

 

I only want to pay once this champion trigger Goal B.....

 

Any one can help ? Please

conversion - goal - bid strategy

Badged Google Partner
# 2
Badged Google Partner

Hello,

 

so you have two conversion actions set in AdWords account. Your bidding strategy is target CPA and you only want to focus on conversion action B, because conversion action A are just some extra data?

 

You can go to your AdWords account -> Tools -> Conversions and go to conversion action A settings and change Include in "Conversions" from yes to no. Then CPA strategy would not use data from this conversion goal. Just because you will set CPA strategy, that does not mean you will get charged per conversion, but still for CPC. Google will just optimize bids to acomplish your desired CPA.

 

Tomáš