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YouTube TrueView Ad performance report

PS
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# 1
PS
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Hi All,

 

I am looking for the report which will give details on the YouTube TrueView Ad performance.

 

I did go through the list of reports available at https://developers.google.com/adwords/api/docs/appendix/reports#available-reports, but there is not enough clarity on which one is appropriate to use to review the performance of the TrueView Ads.

 

Any inputs would be of great help... Thank you.

Re: YouTube TrueView Ad performance report

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Prajakta,

This page you've posted belongs to Google Adwords API access. It's a little messy for normal users, if it is the case.

I you left this link below with some very useful information on how to optimize your video campaigns:
https://support.google.com/adwords/answer/3013684?hl=en

Hope this helps.

Leandro Martinez | Basta1Click

Re: YouTube TrueView Ad performance report

PS
Visitor ✭ ✭ ✭
# 3
PS
Visitor ✭ ✭ ✭
hey, thank you for you input!.... i did go through it and find it useful for me Smiley Happy

Though, to be very more specific to what I am looking for, see below page as an example - https://developers.google.com/adwords/api/docs/appendix/reports/ad-performance-report

this gives the field details about the performance of an ad....
actually I am looking for such page which can be used for accessing data of TrueView video performance.

Could you please help me provide the pointers to the required report / page?

Thanks again!

Re: YouTube TrueView Ad performance report

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# 4
Participant ✭ ✭ ✭
Prajakta, Google Adwords API is a library with commands that developers can use to create programs to access and connect to Adwords, to pull data. It's 3rd party use.

This page you've posted is just the library containing the commands. There's no page created for you to access data of TrueView performance, that's why everything you can access as just a user is inside adwords and you should play around with the reports, filters and everything else.

Hope this helps.

Leandro Martinez | Basta1Click

Re: YouTube TrueView Ad performance report

PS
Visitor ✭ ✭ ✭
# 5
PS
Visitor ✭ ✭ ✭
Hey, thank you for the details...

I came across this article while looking for (TrueView) Video performance report - http://www.reelseo.com/trueview-google-analytics/ - which says that the new "Video Campaing" report is available now for TrueView Ads.

But I could not find the API associated to pull the statistics. Do we really do not have the API defined for this particular report?

And if not... will you be able to point me to the metrics / dimensions which will be helpful to get the details?

Thanks for your time and help.. much appreciated Smiley Happy !