Where is AD Planner? How to know CPM rates for perticular Topic?
I think google has removed the AD Planner feature last six months back. Is there any alternative for that.
I am having many clients asking for CPM rates for News Websites in India.
I could find Impressions per day in Placement Tool by Google (Only after login). I could not find the CPM prices.
Do I need to go live and know the CPM price for a perticular online news site of India?
Can any one tell an average CPM for Image ad and text ad for news sites in India.
Re: Where is AD Planner? How to know CPM rates for perticular Topic?
Thanks Pankaj for the Link,
I will start working on the placement tool, media plan and audience planning....slight confusion but i will get a hold if i work for few clients.
Display Ad network is different ball game as i was working for only search network (Text Ads) for past three years.
Now Clients are ready to pay for CPM.
Will post again if i face any problem...