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What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

rtc
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# 1
rtc
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My conversion forms are showing me the Page visited 1: mysite...?gclid=CL-4vLihl74CFUpp7Aod7j0ADw.

Whats that? 

Re: What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

Top Contributor Alumni
# 2
Top Contributor Alumni
Hi RTC,
What that probably means is that you have Google Analytics Auto Tagging turned on. To verify:
1. Log into your AdWords Account
2. Click on the Gear icon in the top right hand corner of the AdWords interface
3. Select Account Settings
4. Next to Tracking, Auto Tagging is probably set to Yes

Auto Tagging automatically tags your AdWords Destination URLs with Google Analytics Tracking URLs. The ?gclid.... is how Google Analytics is able to track AdWords visits and user behavior.

Because you say you see this in your conversion forms, I'm guessing Auto Tagging works for your site, but always wise to double-check and verify that it's working for you (see link below).

Auto Tagging - https://support.google.com/adwords/answer/1752125?hl=en
Check to see if Auto Tagging Works - https://support.google.com/analytics/answer/2938246?hl=en

Re: What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

rtc
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# 3
rtc
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Thank you for your time vkore91!

Re: What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

rtc
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# 4
rtc
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Does that mean that campaigns with only one Ad will not have that tagging tracking? I am thinking I can use that report to separate conversions results from Bing campaigns, since I use the same landing page for both Engines' ads.
I know I can get that data in analitycs and in Adwords but most of the time it does not match with the quantity of Forms I receive.

Re: What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

Top Contributor Alumni
# 5
Top Contributor Alumni
Hi RTC,
Auto Tagging does not work with Bing Ads. If you'd like to see how your Bing Ads traffic performs, you'll need to tag all of your Bing Destination URLs with Google Analytics Tracking URLs. Link below should be able to help:

https://support.google.com/analytics/answer/1033867?hl=en

Re: What does this means? ?gclid=CL-4vLihl74CFUpp7Aod7j0ADw

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# 6
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Does this gclid remains common for the same page or it changes