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Tracking and optimising keywords for repeat visits

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have a community website and my primary conversion goal is getting users to repeat a visit after an initial visit (So basically i want to identify keywords which result in a high % of users returning the site after an initial visit). What tracking should i setup in adwords/analytics? 

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Marked as Best Answer.
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Accepted by theniks (Collaborator ✭ ☆ ☆)
September 2015

Re: Tracking and optimising keywords for repeat visits

[ Edited ]
Community Manager
# 2
Community Manager

Hi Andrew,

You can create a Custom Report with the fields "Count of visits", "Day" and "Visits".
Also this Analytics Help Center article should help you set up your tracking.

Hope that helps,
Mini

View solution in original post

Marked as Best Answer.
Solution
Accepted by theniks (Collaborator ✭ ☆ ☆)
September 2015

Re: Tracking and optimising keywords for repeat visits

[ Edited ]
Community Manager
# 2
Community Manager

Hi Andrew,

You can create a Custom Report with the fields "Count of visits", "Day" and "Visits".
Also this Analytics Help Center article should help you set up your tracking.

Hope that helps,
Mini