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Sitelink vs. Keyword Tracking Template Hierarchy

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

If you are using URL template tracking on both a sitelink and a keyword which will it default to when clicking on a sitelink?  We are having issues where our keyword level tracking template is being appended to our sitelink URLs and directing users to the wrong page.

1 Expert replyverified_user

Sitelink vs. Keyword Tracking Template Hierarchy

Google Employee
# 2
Google Employee

Hi Mason,

Thanks for reaching out to us on the Community. I’m happy to help you with your query about tracking template hierarchy.

If you’re using URL tracking templates  on both a sitelink and a keyword, when someone clicks on your sitelink, it would use the tracking template and the link you have defined for the sitelink. If you’re observing otherwise, it could be due to  a redirect on the website or the parameters defined for your sitelinks. You can also check the setup of your tracking template using the instructions mentioned in this helpful article.

Hope this helps! Smiley Happy

 

Best,

Jasleen