Setting up remarketing Tag Using GTM
I am working on a remarketing for one of my Google Adwords account (Rental Campaign)
The Website URL is www.holtcat.com
My question is how to use GTM in implementing the remarketing tag? I have all the remarketing set up in Adwords including creating a remarketing list but it seems it is not working unless I put the remarketing tag on my homepage. I wanted to use GTM instead of directly pasting the remarketing tag on my site. Do you have any step by step guide on how this will work? I tried it on GTM remarketing Adwords but it does not fire and error occured (An error occured while the tag was fired: net::ERR_ABORTED).
Thanks for the help.
Re: Setting up remarketing Tag Using GTM
The problem is that your container is either empty or unpublished. After you add your tag in GTM, you need to publish it to set it "live".
You can find more info on this process here: https://support.google.com/tagmanager/answer/6107163