Results coming in even after campaign ended
Google Analytics is constantly showing results over a display campaign that I have already paused weeks back. Don't know if this is an error or is there something that I am missing out upon. Kindly advice.
Re: Results coming in even after campaign ended
Great question. What you're seeing is normal.
You'll see results up to 30 days after a campaign has ended as AdWords attributes a conversion to the time of the click, not when the conversion occurred. Analytics treats this in the opposite way. It's why we don't provide performance reports that include conversion data to clients until after 30 days have passed.
You might also want to have a look at this: https://support.google.com/analytics/answer/1034383?hl=en