Remarketing for search Q
Can anyone pls explain why the sizes of the display and search remarketing lists are so different?
I read in the help that "These sizes can be significantly different because there are two different types of cookies used to create these lists", but could not understand why.
Also, can I create search remarketing campaigns if I use the Analytics remarketing code?
One more thing : the numbers may be so different because the feature has just been released, less than 30 days. You are comparing visitors from all your previous 30 days with those in the search campaigns from when the feature was activated.
Re: Remarketing for search Q