Original destination goals overview Google Analytics
In Google Analytics > Conversions > Goals > Overview, I can see the by me prior determined goals of conversions and the number every single prior determined conversion has reached.
However, what I would like to know is how many of these conversions derive from SEO, how many from PPC campaigns, how many from other campaigns (email targeting for instance) and how many from the help of social media.
Is it possible to see these numbers broken down per original destination within this section of analytics, and if yes: how? Or do I have to find these numbers apart in Analytics via different ways?
Hopefully my description makes sense. The Analytics settings we use is in German, so the translations might not perfectly match up. Hopefully it is still clear enough for you to answer my question.
Thank you very much in advance and I am looking forward to receiving an answer.
Your question directly relates with Google Analytics here. I will try to answer as per my understanding...
When you are under Goals overview, you can use Advanced Segments (https://support.google.com/analytics/answer/1033017?hl=en) to segment the data for paid traffic, non paid traffic, direct traffic etc...Additionally you can create custom segments to apply them for your reporting part and have the specific details.
Read more about creating it here: https://support.google.com/analytics/answer/1041510?hl=en&ref_topic=1032940
For further details, you can post this question over Google Analytics help forum. This is the link: http://productforums.google.com/forum/#!forum/analytics
Hope that helps!