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No recent conversions - doubts of a site technical issue preventing tag from firing

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

E-commerce website display campaign - tag showing no recent conversions - 0.50% CTR on almost all ad groups - 4 days campaign and more than 3000 clicks generated

No recent conversions - doubts of a site technical issue preventing tag from firing

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

There are advantage over disadvantage that display network can target your AD to millions of users across the internet.  It is really tough to target right audience in display network based on your conversion matrix (Goal). It is prominent question in Paid campaign How to indulge user according to Goal?  I think refine your Goal objective. There are few questions that can shape the solution.

 

What is your Campaign Type? Is it correct according to your objective?

Is it appropriate targeting method? Have you used more than one targeting method?

What is your bid strategy? Could you elaborate your question? Or Wait a while to collect right Data for Analyze the performance the ad.