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Location Data Incomplete

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# 1
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Location data  detail view shows 60% of the total sessions. Of those reported sessions in detail view, 55% are not set, 45% list by location.

 

Since the report shows <not set> data, the total should roll up to the sessions total (either Google knows the location or it doesnt). Why is the detail view missing 40% of the sessions?

 

1 Expert replyverified_user

Location Data Incomplete

Top Contributor
# 2
Top Contributor

Here you are, all possible reasons:

https://support.google.com/analytics/answer/2820717?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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