AdWords
2.8K members online now
2.8K members online now
Use AdWords conversion tracking and reporting to measure your results. Have a question about Google Analytics? Post it here, on the Google Analytics Community!
Guide Me
star_border
Reply

Keywords tool

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I was used to work with keyword tool. But after the update I don't understand why I have a such difference about my monthly researches. When I type Faviana I got 23070 and now only 6600. I could choose the option desktop, mobile, laptop and now nothing. I really don't understand the new google adwords?

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Sonia Z
September 2015

Re: Keywords tool

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
Hello Sonia Z

The Keyword Tool shows data for Broad Match by default, for Desktops and Laptops.
The Keyword Planner shows data for Exact Match only, but for all devices.

You can read here about the differences between the two tools
https://support.google.com/adwords/answer/3141229?hl=en

You can read other posts with questions about these tools :
https://www.en.adwords-community.com/t5/Set-up-and-basics/Approximate-CPC-Search-column/m-p/200328#M...
https://www.en.adwords-community.com/t5/Measure-results/Keyword-Planner-Avg-Monthly-Searches/m-p/189...

I hope this helps you understand
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Sonia Z
September 2015

Re: Keywords tool

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
Hello Sonia Z

The Keyword Tool shows data for Broad Match by default, for Desktops and Laptops.
The Keyword Planner shows data for Exact Match only, but for all devices.

You can read here about the differences between the two tools
https://support.google.com/adwords/answer/3141229?hl=en

You can read other posts with questions about these tools :
https://www.en.adwords-community.com/t5/Set-up-and-basics/Approximate-CPC-Search-column/m-p/200328#M...
https://www.en.adwords-community.com/t5/Measure-results/Keyword-Planner-Avg-Monthly-Searches/m-p/189...

I hope this helps you understand
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

Re: Keywords tool

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

I'm glad to see I am not the only one frustrated with this new keyword planner. This looks to me like a huge downgrade. What happened to keyword ideas? Has anybody made a video about this? I have found 100 links on how to use it none of them make any sense! Nothing but the unusual Google forum chat a lot of messages and link no real information.

Re: Keywords tool

Not applicable
# 4
Not applicable
Is there another way to get the 'Broad Results'?? Maybe another tool?