Is the "Video played to XX%" metric inclusive of views?
When looking Video played to 25%, 50% and so, are these views unique?
Meaning, every view that made it to 100% would ALSO be counted as making it to 25%, 50% and 75%?
If a user made it to 100%, it is ONLY counted in that bucket?
Re: Is the "Video played to XX%" metric inclusive of views?[ Edited ]
March 2015 - last edited March 2015
Welcome to the AdWords Community. Thanks for posting your first question here. We are happy to help.
Yes, in the 'video played to x%' metrics, users who watched 100% of the video will also be represented as having watched 25%, 50%, and 75%, as well. In other words, these percentages are not mutually exclusive ie., the views are not unique.
Hope that helps,