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How to get a user search query in google as a URL parameter in adwords?

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# 1
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Hi All,

 

I would like to know the exact keyword which triggered my ad with (broad/phrase) keyword matches. Can i get this user query in a url parameter so that these can be tracked?

 

Is this possible?

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How to get a user search query in google as a URL parameter in adwords?

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# 2
Top Contributor

Hi @guru r

 

You can get the 'Keyword' which triggered the ad in question, but not the user's actual search query. 

 

To get the keyword, use {keyword} ValueTrack and for MatchType, use {matchtype}.

 

Thanks
Ratan Jha
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