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How do I implement a 1x1 pixel counter in the tracking template?

[ Edited ]
Ty
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# 1
Ty
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Hi! I am trying to run a campaign in AdWords. But have some difficulties with implementing the tags I have gotten from Adform.
These are the tags:

Tag Comment 1: Tag1

Target URL : https://track.adform.net/C/?bn=xxxxxxxx
1x1 pixel counter : <img src="https://track.adform.net/adfserve/?bn=xxxxxxxx;1x1inv=1;srctype=3;ord=[timestamp]" border="0" width="1" height="1"/>

1. First I tried to place Target URL (https://track.adform.net/C/?bn=xxxxxxxx) in the Display and Final URL - is that allowed? Or do I have to use the URL (https://www.example.com) for the site itself?

2. I wanted to place the 1x1 pixel counter as the tracking template. So i wrote this inside https://track.adform.net/adfserve/?bn=xxxxxxxx;1x1inv=1;srctype=3;ord=[timestamp]. The problem is that it doesn't track clicks or impressions in Adform - I get no data there. The campaign is running as it should do in AdWords. What am I doing wrong? Is there something wrong with the pixel counter? Or is it not possible to use it as a tracking template?

Thank you for answering Smiley Happy

1 Expert replyverified_user

How do I implement a 1x1 pixel counter in the tracking template?

Top Contributor
# 2
Top Contributor

Hi Ty,

 

You Display or Final URL must be the domain where users end up after all redirects. It sounds like that would be your website domain.

 

I'm afraid I can't help with the second question.

 

Best of luck!

 

Pete

 

petebardo -- Deadhead doing AdWords