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Google Analytics: Not Set Data

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# 1
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Is pertaining unresolved GA data, "Not Set" data. 


This is for a past campaign which has ended a month ago, and this campaign is for a FMCG client, we are managing the campaign under 2 adwords account, one is for Display Campaign another one is for Search campaign. 


The Search Campaign team used Auto Tagging and the diaplay campaign is using manual tagging. And in GA, it doesnt capture any data.


Appreciate if anyone here can advise if there's anywhere we can find out if "Not Set" data is from a display campaign, or Search campaign. 

1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Li Hua Y
September 2015

Re: Google Analytics: Not Set Data

Top Contributor
# 2
Top Contributor
Hi there;
Check this article on the topic;
"What the value (not set) means"
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Google Analytics: Not Set Data

Top Contributor Alumni
# 3
Top Contributor Alumni
Unfortunately there is no way to recover historical data and manual tagging wouldn't capture click data but it will definitely capture visit data which you can find under Acquisition >> campaigns
Hope this helps
Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog