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Google AdWords Remarketing

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi

 

Could someone explain the difference (if any) of the Remarketing code generated in analytics and adwords?

 

Sean

Re: Google AdWords Remarketing

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
Hi,

Both does the same thing but remarketing through analytics gives you that extra edge.

It allows to target visitors by the time spent, devices, demographics, source, and you can do more in analytics remarketing.

Siva.

Re: Google AdWords Remarketing

Participant ✭ ✭ ✭
# 3
Participant ✭ ✭ ✭

But you don´t need to generate and put any new code to enable remarketing in Analytics. Just tweak the standard (asynchronous) code a little. 

Re: Google AdWords Remarketing

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

ok so i have the code from adwords installed across my site, so i need to change this in order to gain analytics data on my remarketing campaign that i have running?

 

Thanks


sean

Marked as Best Answer.
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Accepted by topic author NationwideSean
September 2015

Re: Google AdWords Remarketing

Participant ✭ ✭ ✭
# 5
Participant ✭ ✭ ✭

so i need to change this in order to gain analytics data on my remarketing campaign that i have running?

 


No, in case you already see Adwords-data in Analytics you don´t need to do anything