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Geographical clicks for a specific keyword.

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Morning

I would like to see the location of clicks on a specific keyword in my adwords campaign.  How do I see this or set it up.

Thank you.

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by topic author Jacques l
July 2016

Re: Geographical clicks for a specific keyword.

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Jacques,

Unfortunately this information is only provided at the ad group level. So unless you have SKAG's then it will group all the keywords in the same ad group together.

You can see this by going to dimensions > view > user locations

Good luck

Re: Geographical clicks for a specific keyword.

Rising Star
# 3
Rising Star
Sometimes there is a way... but it isn't easy

If the keyword only received one click that day, and the other keywords had different avg CPC for the day...

...you can look at the Dimensions > User Locations report for the ad group and see if the avg CPC of your keyword matches a location.

Also if you download the User Locations report, you can add a segment for Device for a different way to cross-match.

Re: Geographical clicks for a specific keyword.

Follower ✭ ☆ ☆
# 4
Follower ✭ ☆ ☆
Go to Analytics >> Acquisition >> AdWords > Keywords > Filter: Keyword
Add secondary Dimension > Country, Region, City, Metro Area

Now you can compare COST to GOAL CONVERSIONS based on location of users clicking on a single keyword. Smiley Very Happy

Note: You must have Auto-tagging enabled for this to work.