GTM to trigger Adwords conversion code on a landing page
I have added GTM code to my landing page. I have created a tag to trigger Adwords Conversion Code. When I use the debug mode, I notice that the tag is being fired. But conversions are not getting recorded.
Re: GTM to trigger Adwords conversion code on a landing page
The first thing to check would be that you have supplied the correct information for the GTM tracking. In other words, entered the correct conversion ID etc.
The next thing would be to ask, how are you sure that conversions are not tracking? Have you tested it yourself by clicking an an ad and going through the process?
The next thing would be to ask, have you given it some time? there is a data delay and the conversions may start showing in a bit.
These are just the simple things, hopefully it is one of these otherwise it could be a bit more complicated.
Let me know if this helps