Experiment gone wild : avg. cpc for 1 click higher than MaxCPC
Who can explain this ?
I made no change in the experimental bid after the click, the bid was the same all the time 0.09 for the control 0.13 for the experiment , this is the only click from today in this ad group.
Re: Experiment gone wild : avg. cpc for 1 click higher than MaxCPC
Maybe the same person working in Google that sometimes explain what ROI is, is writing the experiment algorithms. I do not have experience with Adwords experiments.
Only with Google Analytics experiments. After a few clicks (about 10), and not so much difference between the pages, one was declared significant better Maybe that one was wild too.
** Ik ben Adwords aan het leren en vind het erg boeiend.