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Dynamic Search Ads referrer

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I need to know how the referrer will look when using dynamic search ads. Will it contain the normal q-parameter with the search word typed in by the visitor?

 

Thanks.

 

Peter

1 Expert replyverified_user

Re: Dynamic Search Ads referrer

Top Contributor
# 2
Top Contributor

Hi Peter B,

 

Yes, the q parameter and value will be available in the referrer data. No, it's not reliable. Since the advent of secure search at Google, most of the visits will show q=not provided, or the query will encrypted or the value will be left out all together.

 

Your best bet for analysis is the search term report.

 

Best of Luck!

 

Pete

petebardo -- Deadhead doing AdWords