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Do view thru conversions only count on load?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

There is discussion if view thru conversions is a good measurement of performance. 

 

I remember view thru was based on ad loads and not if the customer actually scrolled down and saw it (if it were at the bottom.) Is this still true? 

Re: Do view thru conversions only count on load?

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hi,

 

That is still the case. The ad doens't need to be above the fold for it to be counted.

Ryan.