Data mismatch between Analytics & Adwords (Yes! same question)
My conversion figures at AdWords are not as same as google Analytics. I linked my adwords with analytics.
The figures at "Advertising --> Adwords" in google analytics is more than what adwords conversion is showing. I am very sure
the figures in Analytics are right. Why the adwords not showing figures properly or anything I am missing?
Could someone plz advise me.
Re: Data mismatch between Analytics & Adwords (Yes! same question)
Here is a great post by a Googler on this exact topic:
This should help clear things up a bit for you, basically AdWords and Analytics are different in how and what they track. The numbers will more often than not, have discrepancies.
Hope this helps!
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