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Country breakdown for universal app campaigns

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Currently, I'm using universal app campaigns, to promote my Android app.

 

I had targeted several countries within a single universal app campaign.

 

In AdWords, I don't find a way to break down my result to "country". For instance, I can't find an answer for "How many clicked users are from United States"

 

http://i.imgur.com/YEOmR0Z.png

 

I click on "modify columns...". But still, I don't see any "country" selection.

 

http://i.imgur.com/v3M28S7.png

 

Any idea how can I break down my result into country segment?

 

Thanks.

2 Expert replyverified_user

Re: Country breakdown for universal app campaigns

Top Contributor
# 2
Top Contributor
Hi Yan
Is Country not in the "Segment" dropdown?

Re: Country breakdown for universal app campaigns

Rising Star
# 3
Rising Star
Hey Yan, how are things?

Usually country breakdown is achieved by going under "Dimensions" tab on normal campaigns for Search and Display.

I think this tab is not available for Universal App campaign (not certain about that), and if that's the case, you will probably have to create individual campaigns for each country to have the separated data.

Have you checked if that information is not available on your Store Analytics?

Maybe this will help:
https://support.google.com/googleplay/android-developer/answer/6263332

Hope this helps.

Cheers,
Leandro Martinez

Leandro Martinez | Basta1Click

Re: Country breakdown for universal app campaigns

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Strangely, it is not in "Segment" dropdown. Please see my screenshot - http://i.imgur.com/kBmpV8Z.png

Thanks.

Re: Country breakdown for universal app campaigns

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Hi Leandro,

Nope. Check in Market Android Console & Google Analytic too. Can't find any useful information regarding country breakdown.

Re: Country breakdown for universal app campaigns

Top Contributor
# 6
Top Contributor
Hi Yan,
As LeandroFM says, it might not be available yet.
As a workaround, you can get at least some of this data (at least click data) from Google Analytics if your accounts are linked.

Re: Country breakdown for universal app campaigns

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
Does anyone know when or if Google will implement Dimensions for Universal App campaigns? We have been running a worldwide campaign now for about a month, but we have no insight into where (which countries) these installs are coming from. I can sort of get an idea from Google Play and Google Analytics, but its not clean.

Re: Country breakdown for universal app campaigns

Rising Star
# 8
Rising Star
Hey Joseph, how are things?

I'm not aware of dates from Google, but I'm sure they are looking into it since this have been mentioned a lot of times here and there.

App campaigns are fairly new campaign compared to others, so it's normal that some more in-depth things are added from time to time.

Let's keep an eye for it.

Leandro Martinez | Basta1Click

Marked as Best Answer.
Solution
Accepted by topic author Yan Cheng C
October 2016

Re: Country breakdown for universal app campaigns

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
Hello Yan,

Am not if this still helps, but If you click on the universal campaign itself, and go to settings, there you will find a tab that says locations.
Under it you should find the data segmented by location.

Smiley Happy