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Converted Clicks vs Conversions

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Recently i noticed that my Conversion Column as been replaced by Converted Clicks. 

 

What are then benefits and cons are using converted clicks? 

 

someone please help!

 

 

2 Expert replyverified_user
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Accepted by topic author Boyang S
September 2015

Re: Converted Clicks vs Conversions

Follower ✭ ✭ ☆
# 2
Follower ✭ ✭ ☆
Hi Boyang

Converted Clicks = Unique Customers. This is “the number of clicks that convert within your chosen conversion window (typically 30 days)”. So, if a customer makes two separate purchases after clicking on an ad, they will register as one Converted Click.

Conversions: Total Conversion Actions or Total Sales + Unique Leads. The new settings here give advertisers the flexibility to set the way conversion actions are counted by All or Unique.

You can find the whole article here http://searchengineland.com/adwords-flexible-conversion-counting-officially-lauched-welcome-converte...

Re: Converted Clicks vs Conversions

Rising Star
# 3
Rising Star
Hi

Also reading this article will give you some insight about this new feature

A New Way To Count Conversions in AdWords - https://www.en.adwords-community.com/t5/From-the-Community-Team/A-New-Way-To-Count-Conversions-in-Ad...

Converted Clicks vs Conversions

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Can you please tell me how can I see same "Converted Clicks" for my Google adwords campaign running for website if I have not set conversion code at : http://www.datanetindia-ebooks.com

Converted Clicks vs Conversions

Top Contributor
# 5
Top Contributor

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