Conversion tracking in reports (many convesions in one account)
Hallo dear Support Team,
I my account there are 16 different types of conversions being tracked. Those of them that I see now in Adwords reports as conversion-1-per-click and conversion-many-per-click are Conversion A and Conversion B. In my reports, however, I want to see Conversion C and Conversion D defined as conversion-1-per-click and conversion-many-per-click. How can I do the switch? Thank you in advance for the help.
Google treats all conversions equally and although you might place a higher dollar value on one over another all are counted as a single conversion - and Google puts them all into the same bucket.
However, if you have the many per click column activated you can then segment via conversion name or type and see how each campaign, ad group or keyword triggers the different conversions.
As far as I know, however, you cannot have some reports or some columns showing only one type of conversion - but maybe others know further options.
Try this: Run a Conversion Action Name Report from the Dimensions Tab and before doing that, customize the columns and include the Conversion (many-per-click) column. Running this report will help you identify which of your conversion tracking action produced how many conversions (many-per-click). Let us know if that helps somewhere.
My 2 cents!