Call extension conversions?
I'm getting 300 to 400 clicks in a day on my call extension and 15-20 conversions as per the conversion data of call extension.
But my client is saying they are not getting any call on their no., how can I verify the adwords conversion data with the call center data.
Re: Call extension conversions?
First cross check the call conversion tracking, call duration which you are tracking as a conversion.
How are you tracking the call conversion, is it own number or Google forwarding number?
If you are using own number then unfortunately Google adwords don't provide enough data but if you are using GFN then adwords facilitates you with the call details(like call start and end time, call duration, caller area code), to analyse better.
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