I have set up call conversions. When setting up the forward number for mobiles I have two options to report calls: call and call from ads.
Could anyone know what is the difference between these two options?
Re: Call conversions
Hi @Verónica R,
'Calls from Ads' is when someone calls the number or extension in your ad. 'Calls' is when someone clicks on your ads, lands on your website and then calls from a number there.
You can read more about this by visiting this link: https://support.google.com/adwords/answer/6275629
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