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CAF Donate Widget Conversion Tracking

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

We're using CAF Donate's widget to process donations on our charity's website.

 

However, we've been unable to install Google\s conversion tracking code on the widget.

 

Here is an example of the widget:

 

https://cafdonatewidget.cafonline.org/donatewidget.aspx?beneficiarycampaignid=2643

 

How do we add the conversion tracking code to this widget?

 

1 Expert replyverified_user

Re: CAF Donate Widget Conversion Tracking

Follower ✭ ✭ ☆
# 2
Follower ✭ ✭ ☆
Hello Ben,

If the goal is to track a click on a website then you should use the advanced settings tab when setting up a conversion code. It allows you to insert a different code to track a click. It looks like the following.

Click "Advanced tag settings" if you'd like to track button clicks as conversions, or if you'd like to track conversions on the mobile version of your website.

Choose whether you'd like to track each purchase with a page load or a click.
Page Load Ex. You'll add this code on your purchase confirmation page.
Click Ex. You'll add this code on your "Buy now" button.

Hope This Helps!

Re: CAF Donate Widget Conversion Tracking

Top Contributor
# 3
Top Contributor

@Ben M

Please note that the policy prohibits solicitation of funds unless you are a tax exempt organization.

 

Assuming that you are allowed to promote your charity, the best way to track conversion is a "thank you" page after processing the payment.

 

Read more:

Setting up conversion tracking

https://support.google.com/adwords/answer/1722054?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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