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Auto-tagging with tracking templates

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Auto-tagging causes our tracking template to blow up.

 
However, some clients really like the auto-tagging inside of Google Analytics.
 
How can I get these to play nice together?
1 Expert replyverified_user
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Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
December 2015

Re: Auto-tagging with tracking templates

[ Edited ]
Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

I am guessing you use ValueTrack parameters https://support.google.com/adwords/answer/2375447?hl=en , Using both manual and auto tagging will result in your links appearing in both Acquisition > AdWords and Acquisition > Campaigns (duplicate data) , so I tend to stick to one or the other.

Have you tried changing your AdWords parameter to kw={keyword} ?

 

This may also help https://www.en.advertisercommunity.com/t5/AdWords-Tracking-and-Reporting/Help-configuring-ValueTrack...

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Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
December 2015

Re: Auto-tagging with tracking templates

[ Edited ]
Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

I am guessing you use ValueTrack parameters https://support.google.com/adwords/answer/2375447?hl=en , Using both manual and auto tagging will result in your links appearing in both Acquisition > AdWords and Acquisition > Campaigns (duplicate data) , so I tend to stick to one or the other.

Have you tried changing your AdWords parameter to kw={keyword} ?

 

This may also help https://www.en.advertisercommunity.com/t5/AdWords-Tracking-and-Reporting/Help-configuring-ValueTrack...

Re: Auto-tagging with tracking templates

Participant ✭ ✭ ☆
# 3
Participant ✭ ✭ ☆
When you use auto-tagging you can see much more data in Analytics, so auto-tagging is better in most situations.
https://support.google.com/analytics/answer/1733663?hl=en
The question is why are you using tracking template?
Are you using 3-rd party tracking website to collect campaign data and redirect to destination url?

Re: Auto-tagging with tracking templates

Top Contributor
# 4
Top Contributor
Hi Scott D,

What do you mean by "blow up"?

The length of the query string produced by AdWords is limited to 1024 characters. The gclid is added first, then the rest of the tracking data. If the data goes beyond 1024 characters, it is truncated.

Auto and manual tagging can get along nicely, but don't use the utm_* names at the same time as auto-tagging as that will double report certain numbers. It makes it very difficult to analyze.

Best of Luck!

Pete
petebardo -- Deadhead doing AdWords