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Are value track parameter names flexible?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey gang,

 

I looked for this answer in the help section and through live chat, but couldn't nail down a definitive answer.

 

Question: Do "value track" values only populate if there's an identically named parameter in front of it, like this: "creative={creative}"? Or can I put the dynamic value in the middle of a static value of a parameter with a different name, like this: url.com?dkw=baga{creative} ? Ideally, I'd like the Ad ID to be appended to that "dkw=baga" so the output is something like this: url.com?dkw=baga90080982626.

 

Will that work? And for extra credit, why or why not? Smiley Happy

 

Thanks,

M

 

Re: Are value track parameter names flexible?

Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆
Of course that will work. You can put whatever you want into tracking template.
Just set it and test it using ad preview and diagnosis tool if you have any doubts.