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Analytics Sessions/Time on Page

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# 1
Top Contributor

Can someone explain how analytics can record a session, but then have 0 seconds on the page.  Does that mean that the page never loaded?  If so, why is a session recorded?

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Analytics Sessions/Time on Page

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# 2
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Hi there,

 

Analytics can only measure the time on a page if the visitor moves to another page in the site. If they only visit one page, the data will say zero seconds.

 

Analytics Sessions/Time on Page

[ Edited ]
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# 3
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As @RobSkelton said. If the user bounced the site after visiting a single page, this records nil,  even if the user spent a second or 5  or even  20 sec on that page.

And here is the help article:

https://support.google.com/analytics/answer/1006253?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Analytics Sessions/Time on Page

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# 4
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Thanks guys!  Very helpful.

Analytics Sessions/Time on Page

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# 5
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A higher bounce rate does not always indicate a bad user experience on the page. Specifically for a one-page site/landing-page, the bounce rate is bound to be higher (obviously because what @RobSkelton said).

 

While a bounce rate of 100% technically may mean non-engagement, the real scenario may be much different. Isn't the click on an element or a scroll towards the bottom of the page an engagement? 

 

The default GA code implementation does not give this insight and counts such sessions as bounced. But we can force GA to record events like clicks on elements and scroll. This way, it will decrease bounce rate and the data will speak of real scenario. 

 

In my experience, a higher bounce rate does affect landing page experience, and even organic performance of a site over a period. 

 

This is the reason I advise people using one-page sites or landing pages to record interactions like clicks and scrolls.

 

 

Thanks
Ratan Jha
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