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Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 1
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Hi Community

 

I have 2 Goals setup in Analytics:

  1. Contact form sent
  2. PDF Downloaded

They are both setup to trigger the goal when a page is visited. (e.g.: /form-sent and /pdf-downloaded)

 

In Adwords, when I visit Tools -> conversions, I can see that both goals have been correctly imported from Analytics. But only 1 "Contact Form Sent" is actually receiving the values of the conversions, whereas the other is not. 

 

See these images:

http://imgur.com/7F0PHba

http://imgur.com/NAPxgwF

 

The accounts are linked, auto tagging is enabled. What could be the source of this difference in information?

Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 2
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Hi Jorge V
Make sure that you are counting imported goals as conversion. There is an option name "Include in "Conversions"" when you edit the conversion name.
Else check analytics for that goal, whether it's receiving or not.
https://drive.google.com/open?id=0B78Q1XvKxNNKWE1ReHJ0c1J6LUk
Thanks 

Re: Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 3
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Hi Manoj

Thanks for your reply.

I checked and both are included in the conversions

Conversions – Google AdWords (1).jpg

Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 4
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In analytics​, can you click on. Source/medium to see if pdf goal is from Google/cpc? 

If it is, then you should wait 1 or 2 days to update. 

Adwords imports 2 goals from Analytics but the conversion values for only one of them.

Badged Google Partner
# 5
Badged Google Partner

When editing the actual conversions, do you have "The value of this conversion action is managed in analytics" selected?

 

In the short term, as long as both accounts are linked and auto tagging enabled, then you can still get all the data in analytics. The duration windows and timeout settings for analytics and AdWords are different, so analytics will always give you a more accurate goal count/value than AdWords. Keep playing with your settings and see how close you can get it. You should be able to get some value coming through, even if it's never 100% accurate. Smiley Happy

Tom

Re: Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 6
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All Traffic - Analytics.jpg

Hi Anil

yes, 77 Goals come from source / medium = Google / cpc

 

Re: Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 7
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Conversions – Google AdWords (2).jpg

Hi Tom

Yup, the value is set by Analytics.

Sorry about the black background, but i find it much more relaxing than the default white.

Adwords imports 2 goals from Analytics but the conversion values for only one of them.

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# 8
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Hi @jorge v
can you check that Adword linking is enable for the view in which you have the goals created.
https://drive.google.com/open?id=0B78Q1XvKxNNKNDJOclhoaVBKXzQ
Thanks