AdWords
4.5K members online now
4.5K members online now
Use AdWords conversion tracking and reporting to measure your results. Have a question about Google Analytics? Post it here, on the Google Analytics Community!
Guide Me
star_border
Reply

Adwords Conversion Tracking not working

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

We would like to track a form, where there is no thankyou page.

Apart from the technical things.. There is a link in my conversion code (www.googleadservices.com/ad/conversion....).. I copied this code to my browser. There it runs and says cookie_preset=false.. Okay.. so i clicked on an ad to have a cookie.. Then i try to run the very same code i pasted before.. and it says 404 not found (anyway it says cookie_preset=true Smiley Happy).

So i have no conversions in my adwords account because of this..

I would be really glad if you had any solutions for this..

Thank you in advance,

Adam

2 Expert replyverified_user

Re: Adwords Conversion Tracking not working

Top Contributor
# 2
Top Contributor
Hi Adam,
The link is broken to your code.

It should be a HTTPS image link. Can you confirm this?

Re: Adwords Conversion Tracking not working

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Yes, it is a https image link.. i copy it with "https://www....". But it loads when i don't have the cookie, and it doesn't when i have..

Maybe my english is that bad, you don't understand me (or i don't understand you), i'm sorry.. i try to explain it in another way: when i delete cookies, then paste the url (with https of course) it loads.. but after i click on an ad to have cookie again, and try it that way it fails with 404..

Maybe it writes cookie parameters with GET method.. and it brokes the url?

Re: Adwords Conversion Tracking not working

[ Edited ]
Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Screen Shot 2014-07-15 at 12.18.01 AM.png

This is a picture of the redirect procedure...

 

And here is the conversion code in the page:

 

function google_scripts() {

ga('send', 'event', 'category', 'action'); //some GA event

oImg = new Image(); //conversion1

oImg.src="https://www.googleadservices.com/pagead/conversion/NUMBER/?value=VALUE&label=LABEL&guid=ON&a...

oImg.height=1;

oImg.width=2;
document.body.appendChild(oImg);
aImg = new Image(); //conversion 2
aImg.src="https://www.googleadservices.com/pagead/conversion/NUMBER/?label=LABEL&guid=ON&script=0";
aImg.height=1;
aImg.width=2;
document.body.appendChild(aImg);

}

 

And here it is called in a form:

 

<form name="name" id="id" onsubmit="j.c('somecall', j.serialize('someserialize'), 'google_scripts'); return false;">

 

Events are captures successfully, and as you can see, the conversion code tries to load too... but somewhere it fails and i'm not enough to find where.

Thanks in advance,

Adam

Re: Adwords Conversion Tracking not working

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
So.. you are trying to test if a conversion works?

You can use Google Tag Manager and put the conversion code on your page. Then use the debug mode to figure out if the conversion is tracking properly. In my experience, its a waste of your time and money to click on your ads to test whether a conversion pixel will fire or not.

Re: Adwords Conversion Tracking not working

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Regardless of wasting money and time or not, the conversion tracking is not working. And i do not try to test it, i want to find out why.

Re: Adwords Conversion Tracking not working

Rising Star
# 7
Rising Star

Hi Adam,

A very simple way of finding out if your code is in place and is working or not is to use a Chrome/Firefox app called "Google Tag Assistant".

 

Just go to the App store for your browser and search for it, once installed, you can go to your landing page, try a test conversion and when the Thank You Page loads use the Tag Assistant to check if all the right codes are firing or not.

 

Here is a screen shot of one my pages that has a GA & Remarketing codes on them. And as you can see, the tag assistant identifies each one of them on the page.

 

Tag Assistant.png

 

Hope this helps!

 

Cheers,

 

Shashank

Cheers,
Shashank Singh, AdWords Rising Star |
Did you find any helpful responses or answers to your query? If yes, please hit "Like" or "Accept as Solution"

Re: Adwords Conversion Tracking not working

Visitor ✭ ✭ ✭
# 8
Visitor ✭ ✭ ✭
Hi Shashank,

This is a very good app, but we don't have a thankyou page. However, i tried it, and the tags are FIRED, but conversion tracking doesn't work, because of the 404 ... I double-checked my code in the Adwords account... every letter of it is the same in our code on the site.. Analytics event COUNTS, so the function runs after successful form validation... our IMAGE PART adwords tracking codes run also, but don't go until success.

Re: Adwords Conversion Tracking not working

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭

taganalysis_budacash.png

 

Here is a picture of the Tag Analyst.. URL Encoding error... i don't know what could it be.. maybe the https but the page is https.. and i don't find any syntax error in the code.

Re: Adwords Conversion Tracking not working

Badged Google Partner
# 10
Badged Google Partner
If the event works in analytics, can you create a goal for that event and import that goal into AdWords?
Tom