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AdWords vs AdSense page counts

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# 1
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Why does adwords consistently show more visitors to a single page than does my adsense statistics?

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Re: AdWords vs AdSense page counts

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# 2
Top Contributor

Hi Mikevike1,


Are you showing AdSense ads on your AdWords landing page and trying to compare counts in Analytics?


AdWords counts clicks, Analytics counts visits. Several clicks from the same person during a single Analytics session (about 30 minutes) counts as 1 visit. There are other things that could make your counts not match, but this is the major thing.


Best of Luck!





petebardo -- Deadhead doing AdWords