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AdWords Remarketing ecomm_prodid with Google Merchant Feed

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭



I've ran into a bit of an issue with passing the ecomm_prodid tag for setting up remarketing in AdWords.

My problem is that within Google Merchant we split out our products into different size variants and so that a jacket in a size 8 has a different ID than a jacket in a size 10.

What this means is that I presumably have to pass, on pagetypes of product , every single size variant of this product. Which seems a bit odd to me. Am i doing this correctly, or is there something I am missing here?


Much Appreciated.

Re: AdWords Remarketing ecomm_prodid with Google Merchant Feed

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Robert,

Usually there is a product_id for the same product (all sizes and variants) these sizes/variants are then separated by a different SKU_id. Is this not the system you are running but rather only one ID which is different for every single variation?