AdWords Conversion Tracking with different currencies
Question regarding Google AdWords Conversion Tracking. If the AdWords account has Euro as currency, but the website has another currency. How can you make sure that the revenue reported in AdWords becomes Euro? We want to use AdWords conversion tracking to make sure we take cross device conversion into consideration.
Re: AdWords Conversion Tracking with different currencies
Hi @Kristin N as you probably know, you cannot change the currency used by AdWords once it has been chosen at Account creation time, so your only option is to adjust the figure being reported to AdWords.
Depending upon your website and your access to a developer, it should be a relatively simple bit of coding to adjust a reported sale value in Euros converted to another value and inserted dynamically into the AdWords conversion code. You could use a static conversion rate to get an approximate value or even use a lookup to provide a more accurate figure day to day.